Does Big Tech actually care about fighting AI slop?

undefined 24, 2026

Source: theverge

Big Tech publicly backs AI labeling standards like C2PA to fight deepfakes, but real progress is slow and inconsistent. Labels are hard to find, easy to remove, poorly adopted, and rely on users to verify authenticity themselves. Meanwhile, the same companies keep releasing powerful generative AI tools that fuel misinformation and “AI slop” because it drives engagement and revenue. C2PA functions more like an honor system than a solution, exposing a conflict of interest: platforms claim to protect reality while actively profiting from its erosion.

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